Snapchat’s PR firm sues influencer for not promoting Spectacles on Instagram

Influencer marketing could get a lot more accountable if Snapchat’s PR firm wins this lawsuit. Snapchat hoped that social media stars promoting v2 of its Spectacles camera sunglasses on its biggest competitor could boost interest after it only sold 220,000 of v1 and had to take a $40 million write-off. Instead, Snap comes off looking … Continue reading Snapchat’s PR firm sues influencer for not promoting Spectacles on Instagram

Silicon Valley’s dirty secret: Using a shadow workforce of contract employees to drive profits

This year at Google, contract workers outnumbered direct employees for the first time in the company’s 20-year history. This trend is on the rise as public companies look for ways to trim HR costs or hire in-demand skills in a tight labor market. Some 57.3 million Americans, or 36% of the workforce, are now freelancing, … Continue reading Silicon Valley’s dirty secret: Using a shadow workforce of contract employees to drive profits

Building a great startup requires more than genius and a great invention

Many entrepreneurs assume that an invention carries intrinsic value, but that assumption is a fallacy. Here, the examples of the 19th and 20th century inventors Thomas Edison and Nikola Tesla are instructive. Even as aspiring entrepreneurs and inventors lionize Edison for his myriad inventions and business acumen, they conveniently fail to recognize Tesla, despite having … Continue reading Building a great startup requires more than genius and a great invention

Making async http requests with python-aiohttp

In this post I’d like to test limits of python aiohttp and check its performance in terms of requests per minute. Everyone knows that asynchronous code performs better when applied to network operations, but it’s still interesting to check this assumption and understand how exactly it is better and why it’s is better. I’m going … Continue reading Making async http requests with python-aiohttp

As some pricey coding camps fade away, Codecademy barrels ahead with affordable paid offerings and a new mobile app

Between 2013 and last year, the number of boot camp schools tripled to more than 90 in the U.S. alone, according to Course Report, an outfit that tracks the industry. Some — including The Iron Yard and Dev Bootcamp — have since folded, unable to find enough eager recruits willing to pay top dollar to … Continue reading As some pricey coding camps fade away, Codecademy barrels ahead with affordable paid offerings and a new mobile app

9 highlights from Snapchat CEO’s 6000-word leaked memo on survival

Adults, not teens. Messaging, not Stories. Developing markets, not the US. These are how Snapchat will make a comeback, according to CEO Evan Spiegel . In a 6,000-word internal memo from late September leaked to Cheddar’s Alex Heath, Spiegel attempts to revive employee morale with philosophy, tactics, and contrition as Snap’s share price sinks to … Continue reading 9 highlights from Snapchat CEO’s 6000-word leaked memo on survival

Masayoshi Son, SoftBank, and the $100 Billion Blitz on Sand Hill Road

The Japanese dealmaker says he’ll raise a new $100 billion fund every few years. Silicon Valley’s disruptors are struggling to keep up. Two years ago, Masayoshi Son, chief executive officer of SoftBank, sat in a Gulfstream jet high above the Arabian Gulf, en route to meet with potential investors in a new fund that would … Continue reading Masayoshi Son, SoftBank, and the $100 Billion Blitz on Sand Hill Road